Slow where it counts
Fast on your office laptop, slow on a phone on patchy signal. That second one is where your customers actually are.
06 Website Audits
What your site
is quietly costing you.
A plain-English read on where visitors give up, why the page is slow, and what to fix first — ranked by what pays back soonest. No 60-page PDF of red warnings you'll never action.
You can't fix what nobody has measured.
Most owners have a feeling their site underperforms and no idea why. The usual culprits aren't mysterious — the page is slow on mobile, the phone number is three scrolls down, and the form asks for six fields to answer one question. They're just invisible unless somebody looks.
Friction before the ask
Every extra click, field and ambiguity between arriving and enquiring sheds a share of visitors. It compounds quietly.
Invisible to search
Missing titles, duplicate pages, no sitemap, a Google listing that disagrees with the site. Fixable, and usually never looked at.
How it works
A week,
and a short list.
- 01
We measure what actually happens
Real load times on a phone, not a lab score. Where people land, where they leave, how many clicks to the thing you want them to do.
- 02
We go through it as a customer
Someone needing your service on a phone at 9pm. Can they tell what you do, whether you cover them, roughly what it costs, and how to ask? Most of the findings come from this, not from a tool.
- 03
Technical and search checks
Speed, mobile layout, accessibility, titles and descriptions, indexing, structured data, and whether your Google Business Profile matches the site.
- 04
You get a ranked list
Written so you can hand it to any developer. Ordered by payback, with the effort each one takes and what it should move — including the items we think are not worth doing.
What's actually included
No asterisks.
Real-device speed
Measured on a phone on a normal connection, because that is the experience most of your customers get.
The path to enquiry
Every step between landing and contacting you, counted — and the ones worth removing.
Mobile layout review
Tap targets, text size, horizontal scroll, forms that fight the keyboard. The failures that only show on a real handset.
Accessibility check
Contrast, keyboard navigation, alt text, labelled fields. Both the right thing to do and the thing that attracts demand letters.
Search fundamentals
Titles, descriptions, indexing, sitemap, structured data, and whether your Google listing and your site agree with each other.
A ranked fix list
Plain English, ordered by payback, handable to any developer. Yours to act on with us or without us.
Questions worth asking
The ones that
decide it.
Is this just a free tool's report with your logo on it?
No. Automated tools are part of it — they're good at speed and technical checks — but the findings that change anything come from a person going through your site as a customer would. A tool cannot tell you that your pricing page answers the wrong question.
Do I have to hire you to do the fixes?
No. The list is written so any competent developer can work from it, and it's yours. We'll quote the work if you want us to do it, and we will say plainly when something is cheap enough that you should just ask your current developer.
What if the audit says my site is fine?
Then it says that, and you've bought certainty and a short list of small improvements. That outcome is more common than agencies admit. We'd rather tell you the site isn't the problem than sell you a rebuild that won't fix what is.
Will you tell me to rebuild it?
Only if that is genuinely the cheaper path. A rebuild is occasionally right — usually when the site is on a platform that cannot be made fast. Far more often the answer is three or four targeted fixes, and that is what the list will say.
How long does it take?
About a week, and we walk you through the findings on a call rather than emailing a document and disappearing.
Find out what it's costing you.
Twenty minutes. We'll look at your site together on the call and you'll leave knowing whether a full audit is worth it.